Why You Should Develop a Modern SEO Optimized Website
There is no point in arguing against the importance of SEO in the overall success of a business — whether you have a startup business or a decade long enterprise. Modern SEO techniques will help deliver your website to major search engines especially Google. No more keyword stuffing or even PBNs interlinking with each other.
Modern SEO will optimize your website based on the newest Google algorithms and will connect your targeted audience to the best solutions to their problems. Other benefits of having a modern SEO optimized website includes:
– Improve SERP
All businesses aim to be on the top page, specifically the first three, of the search results. Why? Because these websites get approximately 60% of all the clicks of internet users. Internet users believe that Google can provide them all the best answers to their questions through the search results — and this is how modern SEO will help you. Employing quality modern SEO will convince Google that you provide the most relevant and most valuable answer to a particular keyword or key search.
– Build Website Traffic
About 71.33% of internet users would click the optimized sites on the search results over the PPC ads which are typically found on the top of the ranking. So just imagine the amount of traffic you could bring in to your website if you optimized it. Inbound marketing is a very effective modern SEO technique that will not just lay your website right in front of your customers but will also make every page and contents of your website helpful and more accessible.
– Better Public Relations
Another great advantage of a modern SEO optimized website is that it bridges the gap between your business and your customers. It allows you to connect with your community better and build a stronger relationship with them. While improving your relationship with your audience, modern SEO also helps you to build connections to other reputable and high authority websites. It is like hitting two birds with one stone — you get to build a community of loyal customers and at the same time, you get to increase your business’ credibility through your connections of high authority websites.
– Increase Brand Awareness
Employing SEO offers a domino effect. It develops your website according to the Google algorithms, then everything else will come pouring in, including brand awareness. SEO will not just optimize your web design but will also make your content more informative, more entertaining, and more valuable to your audience.
– Customer Satisfaction
Modern SEO techniques are more geared to being customer-centered. From the products and services that you provide up to the interactions that you make with them. With SEO, you will be able to identify the latest market trends and the buying behavior of your customer; thus, you can customize your products and services according to their needs.